When it comes to designing and building a website for your business it can be confusing which software to use. Should you use editing software such as Dreamweaver or content management software like WordPress? WordPress has become very popular due to its east installation, customization and ability to easily maintain your content without knowing HTML.
Let’s look at some of the main benefits of using WordPress to design and build your website:
WordPress enables visitors to comment on your blog posts, subscribe to your RSS feeds and sign up for your newsletter subscription if you add an opt in form on your website. You can also encourage social media interaction by adding social media icons to your web pages.
Plug-ins enable you to extend the functionality of your WordPress website. For example there are plug-ins for search engine optimization, contact forms, site maps, social media interaction, etc.
Although WordPress is mostly used for designing and building blogs it can also be used for designing a regular website. For example if you create a beautiful design in Dreamweaver or your favorite design software you can use this exact design as a static home page on your WordPress website. The beauty of using WordPress to develop a regular website is that you can easily create unlimited pages and maintain them all within the administration panel.
If you want multiple people to add content to your WordPress website you can create a number of users with different passwords to login to the administration panel. They can be assigned different roles such as administrator, editor and subscriber. This means content can be added from any location at anytime as long as you have an Internet Connection.
Generate lots of traffic
WordPress enables site owners to easily generate traffic because of the tools built into the software. Here are some of the tools that can be used to attract visitors:
- Creates search engine friendly pages.
- RSS feeds can be submitted to the RSS directories
- Blog can be submitted to blog directories
- Link building though comments and trackbacks
- Ability to easily add new content that is exactly shared with others
Large supportive community
Because WordPress is so popular the forum at the WordPress website is an excellent to receive free technical support, find plug-ins and templates